About

Makeup Primer is a reference site about cosmetics - what products, tools, and techniques are, how they work, and how to choose or use them well. It's built to be read years from now with the same accuracy it has today, so it deliberately avoids trend coverage, seasonal "must-haves," and anything tied to a specific year.

Makeup Primer is written and maintained by Aubree.

Editorial approach

Every entry follows the same structure - what something is, how it works, how to choose or do it, and the mistakes people commonly make with it - so the site stays consistent and easy to navigate as it grows. Content is written from general cosmetic chemistry and technique knowledge rather than sponsored placement, and nothing on this site is paid product placement.

How this is researched

Entries are written from established cosmetic chemistry and technique fundamentals - how a formula's base and pigment behave, how tools are built and used, how techniques actually work - rather than from marketing copy or a single brand's product claims. Where a technique or product category has genuine debate (e.g. formula preferences by skin type), the entry says so instead of picking a side.

Each entry carries a "last reviewed" date. Pages are revisited when a correction comes in or when a category's general consensus changes, not on a fixed schedule - the goal is accuracy holding up over years, not a content calendar.

Corrections

If something here is inaccurate or out of date, get in touch through the contact page - corrections are welcome and pages are updated when errors are found.